Why Get Involved?
BE HERE AND INCREASE BRAND AWARENESS
Guests at our events come because they know we deliver on our promise to provide sought after information: today's hottest experts, latest technology, trendiest designs, most competitive pricing.
Placing your brand in our events creates a positive and valuable association for your company. In addition to making sales, utilize our events to help shape consumers' opinion of your brand and to generate instant credibility.
Consumers in our event environments are much more receptive to the features and benefits of your product because they attend our shows specifically to learn. And buy. They’re on a quest! Be front and center in our vibrant marketplace when they’re looking for you.
FACE-TO-FACE SELLING CREATES TRUST
Our events provide an opportunity to share your product and/or service with consumers on an individual, face-to-face basis. This puts you in the driver’s seat! You can tailor your selling points to the needs and wants of each consumer… one at a time. No other marketing vehicle affords this unique and powerful approach. How much more perfect can it get?
The Center for Exhibition Industry Research (CEIR) announced research results in 2012 that further support there's no substitute for exhibiting in a show to reach your target audience.
9,215 attendees were surveyed and...
8 out of 10 rate face-to-face interaction with vendors as very or extremely important in making a final buying decision.
Nearly one-half (48 percent) rank the show environment FIRST in value. No other option comes close; an in-person sales call from a company is a distant second at 26 percent.